Aliveshoes Makes It Really Easy to Start Your Own Sneaker Brand

For most sneakerheads, owning and operating a shoe brand is merely a pipe dream.

At AliveShoes, however, an Italian startup, it’s making it incredibly simple to not only design custom shoes, but also to create your very own, multifaceted brand.

When you apply for AliveShoes, you’ll outline your personal background and marketing strategy. Then you’ll utilize one of their templates to tool with colors, patterns, materials, and labels to create your first custom sneaker.

Once you’ve got shoe number one in the bag, you’ll set up shop. If you get seven preorders in 30 days, your shoes will go into production. As you progress, there are design bonuses, like professional photo shoots and logo restyling, that become unlocked after a certain number of sales are reached. When you hit the 200 mark, you’ll become an official portfolio designer and will be flown to Italy for an acceleration program. Then it’s only a matter of time until you touch the OG status of Tinker Hatfield and Eric Avar.

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