3. Process 4
Captured in dramatic slow motion, Davis appeared in Burton’s Process 4 video in 2006. Along with a stacked team, including Shaun White, who the snowboarding media would often pit against him, Davis shined on camera. Spinning effortlessly to Eric B and Rakim’s classic cut, “Follow the Leader,” Davis raised his visibility and proved he could stand out among snowboarding’s most gifted.