G-Star RAW x Bionic Yarn Prep “RAW for the Oceans” Denim Collection with Pharrell

Pharrell Williams continues to spread the Bionic Yarn initiative of “stronger thread for the greater good” by partnering up with the pros of raw denim, G-Star. The “RAW for the Oceans” campaign will produce denim constructed from recycled plastic materials retrieved from the world’s oceans and shores. The expected release date is set for August 15. Let us know if you guys plan on copping these threads to help better the ecosystem.

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