It’s Earth Day and Etnies’ “Buy a Shoe, Plant a Tree” program helps you feel less guilty about ruining the planet
April 22 is Earth Day. (Yeah, we know. Earth Day should be every day. We should floss our teeth every day, too, but that doesn't happen either.) Etnies is doing its part to help out the planet with its "Buy a Shoe, Plant a Tree" program. The premise is pretty simple: Buy one of the seven sneakers in the collection and etnies will make a donation to Trees for the Future, who will plant a tree in Sao Paulo, Brazil. The sneakers included in the collection are the Jameson 2 (adults and kids), the Jameson 2 Eco (adults and kids), the Dory, the Dapper, and the Caprice Eco. Etnies hopes to plant 200,000 trees in 2013.