KITH x New Balance “City Never Sleeps” Black Friday Release
A KITH collection wouldn't be complete without an exclusive pair of sneakers designed by the brand's founder Ronnie Fieg.
To supplement the rest of the "City Never Sleeps" collection, Fieg chooses the New Balance 998 as his canvas. This will be the third time that Fieg collaborates with new Balance on a Black Friday release. The "City Never Sleeps" 998 features Ronnie's signature colorblocking and implementation of multiple fabrics. The gradient-like approach to designing the upper results in a shoe that visually fades from blue to navy nubuck from the the toe to the medial panel or saddle, finished off with a black pigskin heel, and sits atop a white midsole and grey outsole.
The shoe follows the same color palate used in the rest of KITH's Black Friday "City Never Sleeps" collection. In the following statement, Fieg explains the significance of the colors used, "The idea of City Never Sleeps is that even in the middle of the night, New York is still bright as day because of its city's bright lights. This constant cycle of endless days is a major factor for the New Yorker's mentality. People hustle harder here than anywhere else, but our reward is being able to live in arguably the greatest city in the world."
Check out the Ronnie Fieg x New Balance "City Never Sleeps" 998 Black Friday at all KITH locations.